We are committed to helping you deliver results to your customers because we know how important customer service is to the success of your organisation. Our Plain English courses offer new insights in communicating effectively with your customers.
Plain English uses active language to explain what things mean and what customers should do.
Our language experts have designed Plain English courses that will benefit you immediately by improving your interaction with customers.
Our Plain English standards will work immediately, making it easier for your organisation to:
Financial products | Mortgage contracts, funds, bonds and other financial instruments. |
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Insurance | Life policies, general, home and medical insurance. |
Mobile and Internet services | Mobile phone contracts, Internet subscriptions and connection instructions. |
Freight and courier services | Tracking shipments, freight forwarding agreements and customs requirements. |
We will help you use Plain English to deliver the information your customers need by making your marketing materials:
Your customers will really appreciate material written in Plain English such as:
You will find Plain English is important because:
Example |
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In 2009, Bank Negara Malaysia required banks to use Plain English to explain their products and services to customers. |
Example |
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OCBC Bank in Singapore uses Plain English to explain home loans to their customers. This was after a 2010 study revealed that unclear information was one of the top 10 barriers for customers to purchase financial products and services. |
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